OllyOlly.com
SEO Specialist and SEO Projects
2022 – 2020.
SEO Optimization for SME clients, including keyword research, link building, technical optimization, reporting, local SEO (GBP, Brightlocal)
Day Translations, Inc
Language and translation services, United States
SEO Specialist and Link Building. 2021 – 2020.
SEO Reports, onpage and offpage optimizatition on DayTranslations.com, DayInterpreting.com
Keyword research for content strategy
Link building through local citations, link reclamation, guest blogging.
Content audit and optimization for Day Translations and Day Interpreting blogs.
Mandala Digital
Digital marketing consultants, Colombia
SEO Specialist 2021 – 2020.
SEO Audits and evaluation for clients
Content strategy based on keyword research
Conferences and master classes on Digital Marketing and SEO for business.
Now Optics / Opticall BPO
Eye care services, retail stores.
SEO Specialist. 2020 – 2019.
UX/UI research for new location page for organic and PPC traffic.
Improved CTA, UX, and branding for single and multi-location landing pages.
Schema integration for Local SEO..
Market research, pitching and SEO Optimization for blog content for Stanton Optical and My Eyelab.
Sales Manager
Sales Manager for Leading News Media Group. Commercial strategy for leading news content in TV, web and print media. 2019 – 2017.
PR and Advertising Agencies reach-out.
Branded content for web and TV.
Rich media inventory for web.
Origami Brand Studio
Co-founder. Content Strategist. 2015.
Content strategy for Origami Brand Studio.
Market research and content strategy for clients.
Content writer, editing.
Telefónica Movistar
Digital marketing (and content) strategy. 2015 – 2011.
Content production for multimedia channels.
Created the Blog.movistar.com.ni channel.
Created the #MovistarNext magazine, with special content, commercial catalog and advertising opportunities for providers.
Created and managed the “Segmento Tecnológico” segment for TV.
Content syndication for Telefónica Central America
Marketing & Customer Service digital channels.
Web Design
Design, development and support on the WordPress enviroment.
MartinMulligan.com, 2021 | PGP-Arquitectos.com, 2020
Education
Digital Marketing Postgraduate, Teacher. 2020, 2019, 2018, 2017, 2016.
Universidad Americana, UAM
Universidad Centroamericana, UCA.
Tecnasa U
Branding | Digital channels | Content Marketing | Inbound Marketing | SEO
Marketing Research
Carlos Cuadra Publicidad. 2020.
Digital Marketing Evaluation for retail client
SITEL Nicaragua. 2021, 2020.
Communications plans and media monitor
Cultural Producer
Founded and edited MarcaAcme.com and Rockonola.com, 2011 – 2004.
Produced Bonanza Festival, 2010.
Media management and image for International Jazz Festival, Managua. 2011, 2010.
Coordinator for 2.0 Encuentro de Blogs y Nuevos Medios, 2010.
Unión Utópica, first virtual art-expo in Nicaragua and Costa Rica, 2008.. Visual identity and graphic design for Tren Cultural, IHNCA.. 2008.
Rodrigo Peñalba 